Featured on the internet of young designer lookbook Marche
It 's a story about an evil magician who wants to steal the legs of three girls innocent, guilty only of having worn the shoes of the designer, and because of their innocent beauty of the thread campaign to present the brand new Jordan shoes Torresi.
The marketing director Domenico Gioia structure explains the reasons for that.
The lookbook is an innovative tool of communication that arises precisely because of the very strong which is undergoing changes the way people communicate. Few things synthetic are used to explain the project. In this case, our attention has fallen on a project led by design, State ADI, Tania Bini, who signed the project of construction of shops.
A simple concept that takes the visitor to immerse themselves in a magical atmosphere, the visitor / customer is conducted through a cleverly designed to understand, share, almost breathe the project, up to focus on the product. The aim of the operation continues
Domenico Gioia is to intercept all those worldwide who want to start a business with a different concept, strongly characterized by the made in Italy, which we believe to be one of the essential and key to the success of the operation.
Our goal is to open a series of stores, shops or counters to be placed in alternative and we believe in the big picture Italy and the world.
We understand that for a foreigner is not easy outside of the stereotypes, to understand such a complex project, but the force will be made in Italy to draw valid and innovative companies out of the shoals of this terrible crisi.Noi we firmly believe, is undeniably the key to success. Certainly it is not easy to believe in those values \u200b\u200baway from home at a time like this that seems to be driven by short-term thinking "here and now, but dreams if built on solid foundations, such as quality, commitment, seriously, who can not obtain the success they deserve.
Torresi Jordan, to develop the lookbook, as well as Tania Bini action is the professionalism of the photographer Sergio Bigi and the scenes of Maria Vittoria Castaldello.
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